Conversational messaging allows brands to deliver personalized, convenient and efficient customer service the moment that a customer needs support, and in the right way. Brands that use this channel of communication speak their customer’s language, and they are able to do so at scale.
Getting started with messaging is indeed that easy, but utilizing the channel and its associated capabilities to the fullest extent takes a bit more planning and preparation.
Get this guide to learn the steps which outline preparations that can be taken to ensure a smooth transition to conversational, messaging-based support.